Love them or hate them but low cost airlines such as Ryan Air and EasyJet are here to stay. Since low cost airlines entered the airline industry 20 odd years ago they have shaken up the industry. Easyjet for example now carry more passengers than any other UK airline and the Irish airline Ryanair long [...]
Published on: 21 Oct 2011Ryanair is Europe’s largest low cost airline. Their strategy is very much based on cost leadership and is a classic “no frills” approach on the strategy clock model. In simple terms you don’t pay a lot for the service but at the same time you don’t get a lot. This approach can be very successful [...]
Published on: 31 Jan 2011The Tune Hotel chain has just opened up its first hotel in the UK. The chain already has 7 hotels in Malaysia and 2 in Indonesia and they claim they offer 5 star beds at 1 star prices. Their policy is to offer the essentials that people look for in a hotel such as safety, [...]
Published on: 01 Sep 2010One of my favourite countries is Australia. I’ve got some good friends there who are lucky enough to be able to enjoy the sunshine, outdoor life and great food that is present in Australia. They are also a very sporty nation being strong in sports such as rugby, cricket and not to forget surfing! They [...]
Published on: 18 Dec 2009