ACCA P5

Gentlemen, you’ve got 55 seconds to beat your best…

Published on: 22 Jun 2017

One of life’s great mysteries for men when they are at a bar or club is why women always seem to go to the ladies “powder room” in groups.

There could soon be an equally mysterious occurrence that women will puzzle over and that is why men will soon disappear to the “gents” together during a social evening out.

Well, it won’t be to adjust their makeup or to catch up on the local gossip.

No, if UK company Captive Media has anything to do with it the visits to the toilet by men could soon be a great marketing opportunity.

It’s been estimated that on a night out a man spends on average 55 seconds relieving himself each time he visits the urinals in the gents (if you ever saw a person with a clipboard and a stopwatch behind you at the urinals now you know why…)

In the eyes of Captive Media this represents a great advertising opportunity as rather than staring blankly at the wall in front of you (or telling the person with the clipboard and stopwatch to go away) they have developed a urinal-based games console which allows men to, how can we say it but aim and shoot at targets with their “stream”.

The games are mixed with adverts and include for example a downhill skiing game which is controlled by your “stream”.

It remains to be seen what products will be advertised in this way but one thing for sure ladies is that if your boyfriend or husband returns from the gents whilst you’re out together on a social evening and he says that he’s just beaten his personal best then you know what it refers to.

KPMG fires unethical partners

Published on: 18 Apr 2017

Picture the scene – you’re the senior auditing partner of KPMG in America with more than 30 years of experience serving some of KPMG’s most prestigious clients. There are over 9,000 KPMG people in the US who look up to you as the boss.

You receive some leaked information about which of your audits the US audit watchdog is going to examine as part of their annual inspection of how well KPMG perform audits.

Do you:

(a) Disclose this unethical breach immediately, or

(b) Try to keep things quiet and make sure that the audit files of the audits selected are perfect?

Unfortunately for Scott Marcello, the (now ex) head of KPMG’s audit practice in America, he didn’t choose option (a).

The background to the issue is that every year the US audit regulator, the Public Company Accounting Oversight Board (PCAOB) selects a sample of audits to inspect and ensure they have been performed properly.

A former employee of the PCAOB had joined KPMG. A friend of his who was still working at the PCAOB tipped him off about which audits would be selected for inspection this year.

The confidential information was then passed up the KPMG hierarchy until it reached Mr Marcello.

We can only guess what Mr Marcello and 4 other KPMG partners were planning on doing with the leaked information but one thing was for sure and that was they didn’t disclose the leak.

Whilst the 5 partners clearly weren’t very ethical, KPMG as an organisation acted quickly once they found out about it.

The 5 partners were fired and Lynne Doughtie, the chairwoman and chief executive of KPMG was quoted as saying “KPMG has zero tolerance for such unethical behaviour. Quality and integrity are the cornerstone of all we do and that includes operating with the utmost respect and regard for the regulatory process. We are taking additional steps to ensure that such a situation should not happen again”.

The PCOAB publish the results of their inspections and the previous results of the KPMG inspections perhaps give a reason for why Mr Marcello was keen for any help, whether it was ethical or unethical.

In 2014 and 2015, KPMG had more deficiencies in their audits than any of the other Big 4 in America.

38% of their inspected audits in 2015 were found to be deficient whilst in 2014, 54% were found to be deficient.

Your new (waggy tailed) baby

Published on: 28 Feb 2017

It’s a busy time for new parents when a baby comes along. Lots of employers give maternity and paternity leave for the new mums and dads but what about when your “baby” has 4 legs and a waggy tail?

Artisan Brewers BrewDog are a Scottish beer company who are very successful and sell their craft beers around the world.

They are also pretty unusual. They have grown from having two staff and two investors in 2007 to a current global team of in excess of 500. It has broken crowdfunding records with more than 32,000 shareholders.

More recently though, they became the first major company to offer their employees a week off if they get a new puppy. This will enable the humans to bond with their new pets without worrying that their work will suffer.

Founders James Watt and Martin Dickie, who themselves founded the company with their dog Bracken, said in a company statement that ‘Yes, having dogs in our offices makes everyone else more chilled and relaxed – but we know only too well that having a new arrival – whether a mewling pup or unsettled rescue dog – can be stressful for human and hound both.

‘So we are becoming the first in our industry to give our staff help to settle a new furry family member into their home,’

If any employees are thinking of getting a new puppy, then they won’t be the first in the company with a dog.

As well as providing time off for new dog owners, BrewDog also allow their employees to take their pet dogs into the office and there are currently over 50 employees at their head office alone who take their dogs to the office every day.

Restaurants and children…

Published on: 21 Feb 2017

Nowadays more and more children are eating at restaurants with their parents. Whilst this can be great for the restaurateur, there can also be problems.

On the positive side, allowing children into restaurants with their parents should bring more family customers into the restaurant but on the negative side, if the children misbehave or run around causing chaos then some customers will be put off spending time in the restaurant.

If you head to a child friendly restaurant such as the fast food giant McDonalds then you would expect children to be children and to be loud, excitable and bouncing around.

But what about if you run an upmarket, select restaurant with clientele who are looking for a quiet time to relax over a good quality meal and fine wines. Boisterous children could damage the image and banning children from the restaurant would be a bit extreme.

Antonio Ferrari, the owner of an upmarket restaurant in Padua, Italy has come up with a novel approach to encouraging good behaviour amongst the junior member of families visiting for a meal.

He has introduced a “polite children discount” which offers 5% off of the bill if children are well behaved.

The Times newspaper quoted Mr Ferrari saying “We are not set up for kids – we have no crèche, the spaces are tight, bottles can be knocked over and we have a clientele that spends a bit of money to be tranquil while eating well.”

Has it been a success?

Well, one thing’s for sure and the discount hasn’t been offered that often.

In the 6 months the scheme has been active, there have only been 3 occasions the polite children discount has been offered.

Manchester Utd and Deloitte

Published on: 30 Jan 2017

Deloitte has stated that Manchester United are better than Real Madrid and Barcelona.

Now before anyone starts getting concerned that Deloitte are moving away from finance and becoming football pundits, I should stress that I’m referring to the Deloitte Football Money League.

Deloitte has been compiling the Football Money League since 1996/97 and the League lists the top 20 clubs in the world for revenue in a football season. They have just released the figures relating to the 2015/16 season and a few records were broken.

The combined revenue for the 20 richest clubs in the world grew by 12% and reached a new high of £5.5 billion.

There was a change at the top though as the Spanish club Real Madrid who had topped the table for 11 years were toppled by Manchester United who had revenue of £515 million. This in itself was the highest figure recorded by a football club in a season.

The Deloitte Football Money League measures a club’s earnings from match day revenue, broadcast rights and commercial sources, and ranks them on that basis. The study doesn’t include player transfer fees though.

More details on the report can be found here and the top 10 in the league are:

1 Manchester United £515.3m
2 Barcelona £463.8m
3 Real Madrid £463.8m
4 Bayern Munich £442.7m
5 Manchester City £392.6m
6 Paris Saint-Germain £389.6m
7 Arsenal £350.4m
8 Chelsea £334.6m
9 Liverpool £302.0m
10 Juventus £255.1m

Not very ethical…

Published on: 11 Jan 2017

When is a bribe not a bribe?

US bank JP Morgan Chase thought they had the answer to this question. Unfortunately for them (but fortunately for all the hard-working ethical people out there..), the US Securities and Exchange Commission and the Justice Department saw through their plans and found them guilty of violating the US Foreign Corrupt Practices Act.

JP Morgan designed a scheme which they hoped would help them win lucrative contracts in China.

Their plan was to offer highly paid jobs to individuals who were not qualified for those particular jobs.

“Why would you pay excessive amounts of salary to people who weren’t capable of doing their job?” I hear you say.

Well, the answer was that those people they were going to pay the high salaries to were relatives or friends of government officials and those officials were in a position to offer lucrative contracts to JP Morgan.

So, in summary if JP Morgan had offered money directly to the state officials it would clearly have been a bribe. Instead, they thought they could get away with it by paying excess salary to family and friends of the officials. Over a period of 7 years, approximately 100 interns and full-time employees were employed who were connected to foreign government officials.

This enabled JP Morgan to win or retain $100 million in revenue.

A clever plan. Or at least they thought it was.

The Securities and Exchange Commission and the Justice Department thought otherwise though and started investigations back in 2013.

The Department of Justice called the scheme “bribery by any other name” and at the end of the investigation JP Morgan had to pay $264 million to settle the claims.

In the end, a highly unethical and very expensive way to try to win and retain clients.

It’s maturing nicely…

Published on: 01 Dec 2016

“Don’t worry, it’s secured with cheese” isn’t the most common phrase you hear when discussing the bond markets but a €6 million bond issue may well change that.

When a company issues a bond, the investor is lending money to that company in exchange for the bond. When the bond matures the company will repay the money that was lent (together with interest).

If you put yourself in the shoes of the investor, then what type of company would you invest in?

The chances are that you would be looking for large, well established and financially secure companies to invest in. That means that smaller companies generally find it challenging to raise funds via bonds.

An Italian cheese manufacturer has found a novel way around this problem.

4 Madonne Caseificio dell’Emilia is a relatively small Modena based cooperative firm which produces 75,000 wheels of Parmigiano cheese annually (nearly 2% of the world production of the famous cheese). It has issued a €6 million bond offering an annual yield of 5% with the capital being repaid in 5 annual amounts starting in 2018 and ending in 2022. The funds raised will be used to support their commercial expansion plans.

The interesting thing about the bond issue though is that it is secured by Parmigiano cheese worth 120% of the bond value. This means that if the company fails to repay the money the investors can get Parmigiano cheese from the company.

€7.2 million worth of cheese – that’s a lot of cheese! Let’s hope the bond matures nicely without any problems.

Is it you or your competitor?

Published on: 16 Oct 2016

Sometimes it’s not what you do that counts but what your competitor does.

Apple are without doubt a great company and one of the most successful organisations that has ever existed.

They released their iPhone 7 the other week and whilst the die hard Apple fans will say that it is a big step forward for the iPhone, a number of commentators were not overly impressed with it.

But, and it’s a big but – their share price has been performing phenomenally well over recent weeks.

Just over 3 months ago at the end of June the price of an Apple Share was $92.04.

Since then the share price has increased by nearly 28%. This increase is partly due to the introduction of the new iPhone but the problems of their biggest competitor have also played a major part in their share price increase.

Samsung’s Note 7 has been a disaster for the South Korean company. Reports of the newly introduced Note 7 catching fire and the subsequent withdrawal of the phone from the market have caused big problems for Samsung.

Not so for Apple though as the 28% increase in their share price driven by the new iPhone and the problems at Samsung has resulted in the company increasing its value by $138 billion in the 109 days from 27 June to 14 October. Yes, the market value of Apple increased by $138,000,000,000 in just over 100 days.

$138 billion in 109 days is equal to

$1.27 billion per day, or

$52.75 million per hour, or

$879,205 per minute, or

$14,653 per second.

That’s not too bad an increase is it?

A good excuse to buy another handbag?

Published on: 08 Oct 2016

How much do the Louis Vuitton handbags cost?

A lot is the simple answer but some recent research by Deloitte’s has shown that the price of luxury items varies significantly around the world and foreign exchange movements play a big part in that valuation.

According to Deloitte, in US dollar terms London is now the “cheapest” city to buy designer and luxury goods.

Since the Brexit vote in June, at the time of writing the pound has fallen by more than 17% against the dollar (i.e. you need 17% more pounds now to buy the same amount of dollars you would have received back in June).

According to the research, on 7 October a Speedy 30 handbag from Louis Vuitton costs £645 ($802) in London, €760 ($850) in Paris and $970 in New York. China was the most expensive place to buy it with the handbag costing 7,450 Yuan ($1,115).

Nick Pope, fashion and luxury lead at Deloitte, told the BBC that “the trend in luxury pricing in the UK is being driven mainly by the depression on the sterling – thus making the same item more affordable in the UK than in any other luxury market”.

Of course, if your income is in British pounds then the cost to buy the handbag in London remains the same. If however your income is in another currency such as US dollars then it is $313 cheaper to buy in London than in China for example. If you are stocking up on your luxury handbags should you be planning a trip to the UK?

It’s not just the ladies from outside the UK who are buying luxury handbags who could be benefiting from the exchange rate movement.

Any male readers may be interested to know that a Brunello Cucinelli cashmere V-neck sweater now “only” costs £650 ($843) in the UK compared with $942 in France and $995 in the US.

$843 for a sweater?

Please form an orderly queue as you rush to the shops to buy one. Or maybe two…

Put the kettle on (or maybe not?)

Published on: 01 Oct 2016

Tea and coffee have been around for a long, long time. Many a person has grabbed a strong coffee to keep them going over a long day in the office or a long night studying.

Coffee is said to originate from East Africa where legend has it that a 9th century Ethiopian goat herder by the name of Starbucks Kaldi noticed that after his goats had ate some coffee beans they started bouncing around like teenagers at the local disco.

This started the journey of coffee and associated caffeine hits so loved by students around the world.

Tea however is often seen as a healthier option but the tea industry is facing several challenges at the moment. In particular, the 16 to 34 age group in the UK are changing their drinking habits.

Only 1 in 6 people in this age group now drink 5 or more cups of tea a day.

People in the 55 to 64 age group on the other hand drink twice as much tea.

And the reason for the reduction in drinking tea amongst the younger population?

A number of reasons have been put forward. These include the fact that the younger generation feel that black tea could stain their teeth. It is also felt to be unhealthy given the amount of caffeine black tea contains.

It’s not all bad news for the tea industry though as the younger generation are drinking more green teas and fruit teas. Green tea is claimed to enhance brain function and sales are up by 39% over the last two years.

The increase in green tea sales though has failed to stop the fall in overall tea sales as the combined market in tea was down 5%.

Maybe the famous quote “Keep calm and drink tea” should be changed to say “Keep calm and drink green tea”…

The ExP Group